The holiday season is a great time to promote your business and increase sales. One of the best ways to do this is by adding holiday design details to your website. This blog post will discuss 6 ways to have a holiday-themed website. We will also provide tips on promoting Black Friday, Cyber Monday, Thanksgiving,…
Usability testing can go a long way to improving the experiences of users. And a positive experience is what you want for anyone that visits your site, right? Learn how you can create a great one for those that visit your website. What is usability testing? Usability testing is basically ensuring that your widget/whatchamacallit/thingie works…
What comes to mind when we say content? Joni thinks about the “words,” what you have to say, and the things you share with your customers. Johanna thinks about the “design,” how things are laid out, and how your customer moves through your site and resources. Blog content layout can refer to both the physical…
Have you ever searched for plug-ins for WordPress? it is overwhelming, right. Also, which plug-ins do you really need and what is just useless? We have seven WordPress Plug-ins to use to make your life just a bit easier. Ready? Read on! 7 WordPress Plug-ins to Use Let’s start by saying no plug-in is really…
Maintaining your website (website maintenance) is one of the most important things you can do for your business. It’s like having a car – you have to keep up with the oil changes, tune-ups, and other maintenance in order to keep it running well. The same is true for websites. If you don’t maintain them,…
What if you could rank higher in search engines, simply by creating and publishing great content on your website? Pillar content is a strategy that can help you do just that. In this guide, we’ll discuss what pillar content is, how it helps you get found online, and the steps involved in developing your own…
Linking serves a great role in your website, serving your ideal client and improving your SEO. But what kind of linking should you do? Internal and external links both serve a great role. Let’s talk about their role in making your website the bee’s knees. Internal and External Links: What’s the difference? Before talking a…
Categories and tags are an essential part of your site but so many people get them mixed up or try to use them interchangeably. When we start to think about how to use categories vs tags there is a great way to keep the idea straight, think of an old-school file cabinet! Categories vs Tags:…
If you are new to the idea of having a website or blog for your business you probably aren’t too familiar with it but you have heard the acronym, maybe, SEO. So what is SEO? SEO stands for search engine optimization. And you want yours to be top-notch! What is SEO? And why should you…
When it comes to online marketing, SEO is one of the most important aspects. Without good SEO, your website will not rank high on search engine results pages (SERPs), and you will miss out on a lot of potential traffic. In this blog post, we will discuss how to optimize your website for SEO and…
Yay! You have a blog now! Great, now start creating content on it. Needs some help finding topic ideas for you to write about? Here is a list to get your creative juices flowing. My first piece of advice is to have a place to brainstorm all of your ideas. You can use a notebook…
There is no doubt that knowing how to research keywords is essential for any SEO strategy. But what about long-tail keywords? How can you make the most of these specific terms in order to improve your search engine rankings and attract more qualified traffic to your website? In this blog post, we will discuss how…
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